Brianna Bruce is the owner and guide behind Livin Life Adventures, based in Snohomish County, where she targets Kokanee, Steelhead, Sockeye, and a variety of other Pacific Northwest fisheries. Her path to becoming a professional guide wasn’t a straight line,...
Play Episode On Ep. 148, we are talking about Kokanee fishing in the Cariboo Region of British Columbia with Mark Roseboom. It is a destination fishery you will want to experience. Harrod Outdoors on Instagram Please help support the production...
By Mack's Lure Staff For more than 55 years, the Mack’s Lure Wedding Ring has earned a reputation as one of the most versatile and dependable fishing lures in the Pacific Northwest. If your father or grandfather spent time fishing...
By Lance Merz Just recently, a group that I belong to called the Combat Veterans Motorcycle Association (CVMA) decided to take a trek to the bikers Mecca at a little place called Sturgis, South Dakota. The ride started an enriching...
By Mack's Lure Staff Why Fall Is Prime Time for Walleye Fall can be an excellent time of year to target walleye, and in the Pacific Northwest, the seasonal transition can create some of the most exciting fishing of the...
Play Episode On Ep. 146, we are talking about salmon and bottomfish fishing with John Keizer. Salt Patrol is a place for learning and sharing information. Also, we have a new cohost! Welcome Lance Merz. Harrod Outdoors on Instagram Please...
By Mack's Lure Staff There's nothing quite like chasing walleye on the Columbia River in the middle of summer, and this trip had all the ingredients for a great day on the water. Rob and Hilary Holman from Northwest Fishing...
By Mack's Lure Staff Summer is one of the most enjoyable times of year to be on the water. Stable weather, long daylight hours, and family vacations make it the perfect season to chase rainbow trout across the Pacific Northwest's...
By Mack's Lure Staff Dan Avery Lands a 27-Inch Giant Kokanee at Wallowa Lake Every kokanee angler dreams about catching the fish of a lifetime. For Dan Avery, that dream became reality on July 16, 2026, when a routine afternoon...
By Pete Rosko When I developed my very first metal jig in 1981, hook placement and hook style were among the most important decisions I had to make. That jig became the Crippled Herring, designed to imitate an injured Pacific...
Mack’s Lure is proud to welcome Lance Merz as our new Sales and Marketing Director. For many in the Mack’s Lure community, Lance may already be a familiar name. He spent six years with us earlier in his career, working...
Published by NWF Written by Eric Magnuson Introducing kids to fishing. The first fish a kid catches rarely breaks records. It may be a hand-sized Sunfish, or a fired up little Bass that barely bends the rod. But if you've...
