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  • The Super Bowl of Salmon
    August 28, 2026

    The Super Bowl of Salmon

    Brianna Bruce is the owner and guide behind Livin Life Adventures, based in Snohomish County, where she targets Kokanee, Steelhead, Sockeye, and a variety of other Pacific Northwest fisheries. Her path to becoming a professional guide wasn’t a straight line,...

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  • WAO Podcast: Episode 148
    August 26, 2026

    WAO Podcast: Episode 148

    Play Episode On Ep. 148, we are talking about Kokanee fishing in the Cariboo Region of British Columbia with Mark Roseboom. It is a destination fishery you will want to experience. Harrod Outdoors on Instagram Please help support the production...

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  • A Versatile Classic for Northwest Fisheries
    August 26, 2026

    A Versatile Classic for Northwest Fisheries

    By Mack's Lure Staff For more than 55 years, the Mack’s Lure Wedding Ring has earned a reputation as one of the most versatile and dependable fishing lures in the Pacific Northwest. If your father or grandfather spent time fishing...

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  • Humility of Humankind
    August 26, 2026

    Humility of Humankind

    By Lance Merz Just recently, a group that I belong to called the Combat Veterans Motorcycle Association (CVMA) decided to take a trek to the bikers Mecca at a little place called Sturgis, South Dakota. The ride started an enriching...

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  • Capitalizing on the Transition
    August 26, 2026

    Capitalizing on the Transition

    By Mack's Lure Staff Why Fall Is Prime Time for Walleye Fall can be an excellent time of year to target walleye, and in the Pacific Northwest, the seasonal transition can create some of the most exciting fishing of the...

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  • Prime Time Season for Coho Salmon and Kokanee
    August 30, 2025

    Prime Time Season for Coho Salmon and Kokanee

    Captain Pete Rosko is a legendary lure innovator and fishing educator whose groundbreaking designs have revolutionized the sport fishing industry for over four decades. Born in 1937 near Lake Erie in Ohio’s walleye country, Pete developed his passion for angling...

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