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  • November 30, 2025

    Master the Art of Catching Kokanee

    By Bobby Loomis The thrill of kokanee fishing has exploded over the past two decades, and it continues to grow in popularity with no signs of slowing down. Kokanee salmon, a landlocked variant of sockeye salmon, were experimentally introduced into...

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  • Brooks: Winter Kokanee Fishing on Lake Chelan
    November 30, 2025

    Winter Kokanee Fishing Tips: Lake Chelan

    Lake Chelan is one of the country's premier kokanee fisheries and while most lakes do not offer wintertime kokanee fishing, Chelan provides a fantastic opportunity to catch limits of these highly sought after landlocked salmon.
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  • Ransford: Early Ice Fishing Tactics for Trout
    November 1, 2025

    How-To: Early Ice Fishing Tactics for Trout

    Previously a sport dominated by anglers in the Midwest and Canada, ice fishing in the inland Pacific Northwest has boomed in recent years thanks to its reputation as a fun winter activity for the entire family, as well as the vast number of accessible lakes in the region.
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  • Podcast: Ice Fishing for Perch Tips & Techniques
    November 1, 2025

    Podcast: Ice Fishing for Perch Tips & Techniques

    On this episode of the We Are Outdoorsmen Podcast presented by Mack's Lure and Harrod Outdoors, Bob Loomis, Richy Harrod and Britton Ransford go in-depth on how to effectively target yellow perch through the ice, jigging techniques to use while ice fishing and the different types of lures and baits to trigger these sought-after fish.
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  • WAO Podcast: 100th Episode Invitational
    November 3, 2024

    WAO Podcast: 100th Episode Invitational

    Holy smokes folks, it’s time for our 100th episode. And WE WANT YOU TO JOIN THE RECORDING! We will record this episode on November 12th, 6-8 pm at the Eagles Lodge in Wenatchee, WA. The first 10 listeners to arrive...

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  • Tactical Angler: Components Guide
    October 1, 2024

    Tactical Angler: Components Guide

    As an expert angler, you understand that having the right gear is crucial to your success on the water. To elevate your game and fish like the pros, consider creating your own custom fishing lures using Mack’s Lure tackle components....

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  • How to Catch Salmon with the Sonic BaitFish
    October 1, 2024

    How to Catch Salmon with the Sonic BaitFish

    By Capt. Pete Rosko The Pacific Northwest fishing for coho salmon, and kokanee, doesn't get any better than in the fall.  It gets even better when fishing with the Sonic BaitFish (SBF).  This includes flatline trolling glow chartreuse 1/2 to...

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  • 2024 Record Breaking Coho Run
    October 1, 2024

    2024 Record Breaking Coho Run

    October and November are set to provide exciting coho fishing opportunities for anglers in both the Willamette River and coastal waters. With a record return of coho salmon expected this season, it is the perfect time to plan your fall fishing...

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  • WAO PODCAST: EPISODE 97
    October 1, 2024

    WAO PODCAST: EPISODE 97

    Gary Lewis - Author, TV Host, Photographer On Ep. 97 of the WAO Podcast pres. by Harrod Outdoors and Mack's Lure, our guest is long-time outdoor expert Gary Lewis. We talk learn about his background and talk about blacktail hunting...

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  • Rediscover the Power of Lead-Core Line
    August 4, 2024

    Rediscover the Power of Lead-Core Line

    It's fascinating how lead-core line, a classic fishing tool in the Great Midwest, has made a strong comeback for big-lake trout and salmon fishing. Despite its long history—predating even the invention of downriggers—many anglers are rediscovering the simplicity and effectiveness...

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  • Scent Releash Flashers: Alternative to Chumming
    August 4, 2024

    Scent Releash Flashers: Alternative to Chumming

    With regulations increasingly banning the use of chum in many fisheries, gear that gets scent into the water has become essential for success. Mack’s Lure has long been known for its popular trolling attractors like the Sling Blade and the Double...

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